Since your need is unique to you, Sprocket Data
has Marketing Programs that can be customized to suit you. The
elemental capabilities are arranged as follows:
Site
Review
SDI’s marketing professionals will do
a thorough review of existing site and make recommendations
as needed. We will provide an initial competitive analysis
to determine the best keywords to attack, where your competition
is, and where you need to be focusing your efforts. Places
of interest can be:
Targeted Keywords
Metatags
Site Layout
Scripting language
Alt tags
Backlinks
Outbound Links
Search
Engine Optimization
SDI’s marketing experts will
make sure your listing is in optimum shape to helping you
to the top of the search engines:
An initial benchmark ranking report
Keyword research
Competitive analysis
Design or alter Metatags
Review and suggest content changes
Design or alter Alt Tags
Design, alter, or suggest text links
Design satellite information pages if necessary
Submission to up to 2000 Search Engines and Directories
Full monitoring and reporting
Other proprietary technologies and strategies
SDI will research keywords, setup,
monitor, and maintain up to 100 phrases on Google’s
Adwords pay-per-click listing supply service. Keyword research
will be done on a monthly basis. We will supply monthly reporting
to aid you in tracking your Return On Investment (ROI).
Overture
Simply put: Overture has the most coverage
of any pay-per-click directory. If you own one of the top
three positions for a given keyword then your page is guaranteed
to be displayed at the top of the search results in search
services such as MSN, CNN, CNET, ESPN, Lycos, iWon, Yahoo,
InfoSpace, Infoseek, Netscape, Metacrawler, Search.com,
AltaVista, AllTheWeb, Hotbot, Excite, Go2Net, and Dogpile
Google Adwords
Google has a 13% share of overall traffic on
the Internet today and about an 80% share of search traffic.
It is the single largest player in the search game.
